Board Thread:News and Announcements/@comment-30233742-20190801142304/@comment-33734015-20190803120909

FutureKnightX wrote: I think it’ll hurt them in the West, though. In Japan, they had a myriad of ways to advertise the game but here, it was pretty much just the anime. The collabs are also way more popular in Japan than here, with a probable exception to SAO.

Maybe they’ll still make more of a profit as I’m sure collabs are cheaper than an anime. Honestly Cross-over Worlds only works in Japan. I don't think any non-Japanese anime lovers would know all of the things that being put there. If I don't even have a glimpse at something called Corocoro comic then I don't even know what is "Gegege" until I saw a cover of one-eye child ghost. And non-Japanese anime enthusiastics just care something more unless they are organically famous. That even worse for Western market as well.

I think that the likes of Fortnite/Mortal Combat/Yugioh/Doraemon/etc. can be a good example. At least normal people would have a chance to have a moment of "I ever see this guy somewhere". Sub-zero,Yugi,"default" skin,fatty cat robot would at least have a chance to notice that.

What I think is that,if they truly wants to attract new players from Western world then they need to cooperate with Western corporates so crossover world would happen..It may happen..But I doubt of Japanese corporate mindset. Actually it's much easier to talk with other Japanese Corp.

I think they need to have some crossover with Vanguard since Vanguard is also in Western market,even their focuses are genderic women monsters and machinery. That would be cheaper marketing for Western audience.